Committee Charge
To continue to initiate public understanding, increase appreciation and relevancy of state fish and wildlife agencies while shaping long-term conservation behaviors of our natural resources through outreach and marketing.
Minutes & Agendas
Annual Meeting Agendas:
2023 Outreach & Marketing Working Group- DRAFT agenda
2022 Outreach & Marketing Working Group Agenda
2021 Outreach Working Group Agenda
2020 Outreach Working Group Agenda
2019 Outreach Working Group Agenda
2018 Outreach Working Group Agenda
2017 Outreach Working Group Agenda
2016 Outreach Working Group Agenda
North American Wildlife & Natural Resources Conference Agendas:
2024 Outreach & Marketing Working Group Agenda
2023 Outreach & Marketing Working Group Agenda
2022 Outreach & Marketing Working Group Agenda- draft
2021 Outreach Working Group Agenda
2020 Outreach Working Group Agenda
2019 Outreach Working Group Agenda
2018 Outreach Working Group Agenda
2017 Outreach Working Group Agenda
Annual Meeting Minutes:
2022 Outreach & Marketing Working Group Notes
2021 Outreach Working Group Notes
2020 Outreach Working Group Minutes
2019 Outreach Working Group Minutes
2018 Outreach Working Group Minutes
2017 Outreach Working Group Minutes
North American Wildlife & Natural Resources Conference Minutes:
2022 Outreach & Marketing Working Group Notes
2021 Outreach Working Group Notes
2020 Outreach Working Group Minutes
2019 Outreach Working Group Minutes
2018 Outreach Working Group Minutes
2017 Outreach Working Group Minutes
Associated Committee, Subcommitte and Working Groups
Education, Outreach & Diversity Committee
Diversity & Inclusion Working Group
Education Working Group
Project WILD Subcommittee
Wildlife Viewing & Nature Tourism Working Group
Committee Contact Information
AFWA Staff Contact
Patricia Allen
pallen@fishwildlife.org
202-838-3461
Working Group Chair:
Tanna Fanshier, Kansas Department of Wildlife and Parks
Working Group Vice-Chair:
Christy Firestone, Nebraska Game & Parks
Resources
Making It Last Toolkit - This national conservation outreach strategy is an opportunity for each state agency to significantly increase awareness of its role in protecting and conserving wildlife among target audiences. This campaign toolkit makes specific recommendations on how states can approach and implement this effort using both nonpaid and paid media and includes a flexible creative approach, allowing states to use their own imagery and messaging relevant to specific goals.